Gift Card & Voucher Week 2014 announces The Express Group as media partner following success of last year

From a press release to news@media.info
Posted 22 September 2014, 7.33am edt

Gift Card & Voucher Week, returning for its third year between 8th and 15th November 2014, has announced the Express Group as its national media partner for the second year running. The week is an exciting awareness campaign that is designed to celebrate and promote gift cards and vouchers in the run up to Christmas.

The Express group partnership will include activity in the Daily Express, Daily Star, Saturday Magazine (Daily Express), Hot TV Magazine (Daily Star) as well as OK! Magazine, New! Magazine and Star Magazine.

The campaign will include coverage of the ‘Week’ across the main national newspaper titles, as well as coverage in the supplements and magazines.

Gift Card & Voucher Week will also include editorial coverage across a range of media as well as promotions in lifestyle magazines and websites, 50 regional newspaper competitions, 100 radio competitions and 40-50 radio interviews.

John Starr, managing director of Clareville, the PR agency behind Gift Card & Voucher Week says: “We are delighted that the Express Group has decided to join us as a media partner for the second year in a row.

Each year the week gets bigger and better and we look forward to once again positioning gift cards and vouchers as the ideal gift to give or receive at Christmas time.”

If you are an issuer or supplier of gift cards and vouchers and would like to get involved in the week, there are limited spaces still available. To find out more please get in touch with John Starr at johnstarr@clareville.co.uk