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April 7, 2025

Gen Z outlet says it proves young people will pay for news done the right way

RocaNews was founded in 2020 by three men in their 20s who were disillusioned with the news.

By Charlotte Tobitt

An American news start-up says it is proving Gen Z audiences will pay for news if it’s done the right way.

RocaNews launched in 2020 and now operates via Instagram, a gamified news app, two daily newsletters and Youtube.

It claims to have more than two million regular readers overall and became profitable in October.

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