Commercial Marketing Manager (Trade Marketing)
A full-time marketing job at Communicorp UK in Manchester
Posted 4 October 2018, 8.28am edt
Our Vision
We are radio people who make a difference.
Our aim is to be the most innovative and progressive marketing team in the industry to deliver on our promise to do ideas, relationships and results better than anyone else.
Your mission
To develop a high performing Trade Marketing function where clients know that we do ideas, relationships and results better than anyone else and achieve audience growth for Smooth Radio North West.
You will:
Identify, devise and implement all trade marketing campaigns to target businesses. Increase customer engagement and change perceptions. Lead and implement the marketing strategy and activities for Smooth Radio North West ensuring audience growth. Identify opportunities to monetise Smooth Radio North West marketing. Stay abreast of all digital and social advances. Have the ability to market and target customers directly. Constantly measure competitors’ activity to keep us ahead. Inspire and educate the overall Group Marketing Team to formulate new Trade Marketing activities across the group. Have a strong commercial outlook. Deliver on radio audience growth, digital audience growth and commercial revenue growth targets.
Your Experience
You will have:
An indepth knowledge and understanding of customer engagement and analysis. Be insight focused to looking beyond the numbers and understand trade marketing trends and needs. Implemented new and innovative Trade Marketing Campaigns. Had success marketing a high performing brand. Analysed customer satisfaction. Lead on multi-platform projects. Exceptional communication, time management and organisational skills, as well as impeccable attention to detail. Consistently achieved customer satisfaction results.
Your reward
Pension Life assurance Medicash Perkbox rewards Up to 25 days holiday Read more about rewards on our website Your team and location
You will report to the Group Marketing Director and you will be based at Communicorp UK Head Office, XYZ Building, Spinningfields, Manchester.