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Mike Cass

Mike has been lucky enough to work in major markets in the UK, Australia and Canada and now works for News UK, programming Virgin Radio.

Prior to this, Mike was programming Z953 and LG1043 in Vancouver for Newcap Radio in Vancouver.

Mike spent 2 years as Network Content Director for the Bauer City Network, working on projects like the launch of BC2 & BC3, launching Radio City 2 on FM in Liverpool and increasing the nation specific content on the BC1 network.

In Australia Mike was the Assistant Group Program Director for Nova Entertainment, 11 stations across the major capital cities in all states, Mike’s responsibilities range from network programming for Nova as well as being the PD of Nova 100 in Melbourne through to designing and installing the new play out system, RCS Zetta.

Prior to leaving the UK Mike was the Group Programme Director for the Galaxy & Choice FM networks, part of Global Radio. Before moving into programming, Mike was a presenter for stations ranging from London’s Heart 106.2 to US syndication company Westwood One yet he’ll never forget his first break making tea at Leicester Sound as a teenager.

An award winning programmer, Mike’s accolades range from Sony awards in the UK, ACRA’s in Australia and an award from the United Nations for a series on World AIDS day.

Developing talent is key for Mike and has coached many presenters from their early careers to major markets and has an enviable track record of launching highly successful & creative breakfast shows like Steve & Karen and Hirsty’s Daily Dose in the UK to Australia’s Lewis & Lowe and Meshel & Tommy.

In 2017, Mike was made an honour lifetime member of the Student Radio Association.

On Twitter, he describes himself as: “Content Director for Virgin Radio UK - Views mine.”

Based inLondon, EnglandTwitter

Mike is the Content Director at Virgin Radio UK.

Mike was the Content Controller at Virgin Radio UK from 5 September 2017 to August 2018.

Mike was the Network Content Director at Tay FM until September 2017.

Mike was the Regional Content Director at Forth 2 from 5 January 2015 to August 2017.

Mike was the Regional Content Director at Westsound from 5 January 2015 to August 2017.

Mike was the Regional Content Director at Clyde 2 from 5 January 2015 to August 2017.

Mike was the Network Content Director at Radio CityTalk until August 2017.

Mike was the Network Content Director at MFR 2 until August 2017.

Mike was the Network Content Director at Northsound 2 until August 2017.

Mike was the Network Content Director at Tay 2 until August 2017.

Mike was the Network Content Director at MFR until August 2017.

Mike was the Network Content Director at Northsound 1 until August 2017.

Mike was the Network Content Director at Forth 1 until August 2017.

Mike was the Network Content Director at TFM 2 until August 2017.

Mike was the Network Content Director at Hallam 2 until August 2017.

Mike was the Regional Content Director at Viking FM from 5 January 2015 to July 2017.

Mike was the Network Content Director at Radio City 2 until July 2017.

Mike was the Network Content Director at Radio Aire 2 until July 2017.

Mike was the Regional Content Director at Key 103 from 5 March 2015 to July 2016.

Mike was the Network Content Director at Rock FM until July 2016.

Mike was the Regional Content Director at Radio Aire 2 from 5 January 2015 to May 2016.

Mike was the Regional Content Director at Viking 2 from 5 January 2015 to May 2016.

Mike was the Regional Content Director at Northsound 2 from 5 January 2015 to February 2016.

Mike was the Regional Content Director at Tay 2 from 5 January 2015 to February 2016.

Mike was the Regional Content Director at Radio Aire from 5 January 2015 to January 2016.

Mike was the Regional Content Director at MFR 2 from 5 January 2015 to October 2015.

Mike was the Regional Content Director at Hallam FM from 5 January 2015 to October 2015.

Mike was the Network Content Director at Metro 2 Radio.

Online contacts

Possible email:mike.cass@virginradio.co.uk from his employer entry - info

Social media

Twitter@mikecassuk (1,165 followers)

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