WorldwideUKIrelandAustraliamore
media.info

Norway switches off FM. But why don’t they just do streaming?

personBy James Cridland for media.info
access_timePosted 9 January 2017, 6.36pm est

Remove the ads and support us: GO PRO




This week, FM broadcasts in one area of Norway finally fall silent. The majority of radio stations move over to broadcast on DAB+, alongside online and DTV. The whole country will have turned off FM by the end of the year. (Some small local stations continue for now on FM, but stations that get 95% of listening will move).

DAB+ is broadcast radio, just like FM. You need a new receiver, but it works exactly the same: broadcasting from a tower, being received on an antenna.

But why bother with broadcast radio, people are asking, when streaming is all we need? Let’s do the maths...

Continue reading this story at radioinfo.com.au

James Cridland — James is the Managing Director of media.info, and a radio futurologist: a consultant, writer and public speaker who concentrates on the effect that new platforms and technology are having on the radio business. His website is at james.cridland.net, where you can subscribe to his weekly newsletter.