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Facts and stats
Launched in 1976 as "More Music" 3MP, the station spent much of its life with 'beautiful music' and classic hits/oldies formats, first being sold to Wesgo Communications in 1987, then to Southern Cross Broadcasting in 1995.
In 2001, the station was sold to Data & Commerce Limited, now Pacific Star. 3MP's oldies format remained until 2010, when the station relaunched as MTR 1377 - Melbourne Talk Radio - under a joint venture with Sydney's Macquarie Radio Network. While the joint-venture ultimately ended in administration, the 'old' 3MP format lived on through MyMP on DAB+ digital radio, returning to the 1377 AM frequency in 2012.
Reverting to the 3MP brand in July 2015, the station would again relaunch at 12:00am on October 26, 2016 as Classic Rock Radio; then relaunch again as SEN+ from August 13, 2018, covering sport.
|Editorial area||Melbourne, VIC|
|Launched||21 July 1976|
|Owner||Pacific Star Network Limited|
|Former names||MTR 1377|
|Postal address||Pacific Star Network Limited, |
473-479 Swan Street,
|Telephone||+61 3 8420 1116|
|Advertising Sales firstname.lastname@example.org|
|@ClassicRock1377 (203 followers) compare|
|Classic Rock Radio (1,006 likes) compare|
|TuneIn||Classic-Rock-Radio-1377 (20,105 favourites) compare|
|SoundCloud||mymp-1377 (20 followers) compare|
Latest news stories
|iOS||Classic Rock 1377|
|Android||Classic Rock 1377|
…at Pacific Star Network Limited
Cathy Thomas General Manager - Broadcasting
David Hung Group Sales Director - Broadcasting
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